M&A M&A
B2B food supply platform FarMart acqui-hires fruit & veg logistics player Subjimandi
Gurugram-based FarMart, a SaaS-led B2B food supply platform, has acqui-hired Solapur-headquartered fruits and vegetables logistics platform, Subjimandi.app. The acquisition will enable FarMart to optimize its logistics and expand its product portfolio by entering into the F&V categories.
Subjimandi claims to have solved complex problems in F&V logistics space through their unique insights. Subjimandi.app has designed a marketplace with a product-first approach, ensuring standardized trade of graded produce.
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From the Venture Intelligence PE-VC Deal Database: Between Apr-21 and Oct-21, FarMart raised $12.2 M from Avaana Capital, InnoVen Capital, Omidyar Network, Matrix Partners India, and others. (Subscribers to the database can login to view the valuation, deal structuring and other transaction details.)