M&A

M&A

Digital ad agency Liqvd Asia acquires AdLift for Rs.50-Cr

Economic Times   AdLift  

Mumbai-based digital-first advertising agency Liqvd Asia has acquired California (USA) and Gurugram-based performance marketing and Search Engine Optimization (SEO) agency AdLift for INR 50 crore.Founded in 2009 by Prashant Puri and Vivek Pahwa, AdLift provides customized digital media strategy and search marketing solutions for online businesses in the North American and Asian markets.