M&A

Zupee acquires Vertical TV for Rs.40-Cr

Inc42  

Delhi NCR-based gaming startup Zupee has acquired Mumbai-based microdrama startup Vertical TV for under INR 40 Cr.Vertical TV was launched in 2024 by Mohit Paliwal under ‘The Eight Network’. This acquisition is intended to strengthen Zupee’s short-video offering and its recently launched content platform, Zupee Studio.

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