Mumbai-based Artha India Ventures has invested USD 1.3 million in Kenya-based mobility marketplace startup Buupass. The development marks the family office's third investment in the African continent. The round was led by Founders Factory Africa and saw participation from other investors like Google Black Founders Fund, Gullit VC, Five35 VC, FrontEnd Ventures, Adaverse, Renew Capital, Changecom, XA Network, Ajim Capital, and Daba Finance.
Founded in 2016, BuuPass follows a business-to-business-to-consumer (B2B2C) approach and gives fleet owners a full-stack bus management system to manage operations, inventory, and sales. It helps customers search, compare, and book tickets across different channels through their marketplace, like websites, apps, and USSD (unstructured supplementary service data) codes.
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