Liquidity Events
100Unicorns exits nutrition supplements brand TruNativ with 11x return
Early-stage venture capital firm 100Unicorns has exited from the Mumbai-based clean-label nutrition brand TruNativ , realising a 11x return on its investment since 2021. The company recently attracted funding from OrbiMed, Rainmatter and Emami.Founded by Pranav Mehrotra, TruNativ sells nutrition products developed with a focus on clean-label and science-backed ingredients. The company uses both digital and omnichannel distribution channels to market its range of health and wellness products.This exit follows 100Unicorns’ previous divestments in consumer brands, including Renee, Let’s Try, IGP, and MyFitness.
Between Mar 2022 and Jun 2026, TruNativ had attracted about USD 33 M from OrbiMed, Rainmatter Capital, Stride Ventures, Z Nation Lab and others.For FY25, TruNativ had reported about INR 37.73 Cr in Operating Income and about INR 13.46 Cr in Net loss.
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