B2B market research startup Metaforms raises $9-M from Peak XV Partners, others

Bengaluru-based B2B (business-to-business) market research startup Metaforms has raised USD 9 million (around INR 78.8 crore) in its Series A funding round led by Peak XV Partners, with participation from Nexus Venture Partners and Together Fund.The startup is planning to use the fresh proceeds to hire talent for its engineering and AI research teams. Additionally, the capital will be used to strengthen its product portfolio.Founded in 2023 by Akshat Tyagi and Arjun S, Metaforms helps market research agencies automate survey programming, data processing, and vendor coordination, allowing the agencies to manage client demands efficiently.