B2B marketing platform Bamboobox raises $6.6 M led by Peak XV

Bengaluru- and Wilmington, Delaware (USA)-based B2B (business-to-business) marketing platform Bamboobox has raised USD 6.6 million (INR 55 crore) in a funding round led by Peak XV Partners. The round also saw participation from Emergent Ventures, Arc180, Uncorrelated, HAF, and several angel investors.Founded in 2020 by Ankur Saigal and Divyesh Dixit, Bamboobox provides a managed account-based marketing (ABM) operating system for enterprises to plan, execute, and scale ABM efforts by integrating with CRM systems, marketing automation tools, sales engagement platforms, and advertising channels.The new funds will be used to advance the firm’s AI capabilities, expand its ABM services globally, and optimise enterprise go-to-market investments.