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Beauty and body care brand Moromaa raises Rs 1.5 Cr from AJVC

Entrackr  

Mumbai-based beauty, lifestyle, and body care brand Moromaa has raised INR 1.5 crore from Aviral Bhatnagar’s AJVC in return for a 9% equity stake. The transaction was finalized shortly after the brand's launch.Founded in 2026 by Soundous Moufakir, MoroMaa is building a “Moroccan beauty” category in India using ingredients sourced directly from Morocco and drawing on that country’s beauty practices. The company intends to use the capital to scale its product portfolio, enhance its distribution network, and increase its reach across India.