PE Fund Investments
Beauty retailer Purplle raises addnl Rs.500 Cr in Series F led by ADIA
Mumbai-based beauty retailer Purplle has closed its Series F round at INR 1,500 crore by raising additional INR 500 crore led by a unit of Abu Dhabi Investment Authority (ADIA), with participation from existing investors Premji Invest and Blume Ventures. New investor Sharrp Ventures also joined the round.Haresh Balani of ADIA has recently joined the board of Purplle as an additional director. Founded by Manish Taneja and Rahul Das, Purplle will use the funds to enhance its omnichannel presence.In June Purplle had raised INR 1,000 crore from ADIA, with participation from others.
Between Aug 2013 and June 2024, Purplle had raised about USD 510 M from from MEMG Family Office, ADIA, PremjiInvest, Blume Ventures, Kedaara Capital, Paramark Ventures, Peak XV Partners, Blume Ventures, Goldman Sachs, Verlinvest, JSW Ventures, Spring Marketing Capital, IvyCap Ventures, Dream Incubator, NB Ventures, AET Fund and Mountain Pine Capital.
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