Chilli-focused condiments brand Kaatil raises seed round
Mumbai-based Kaatil , a chilli-focused hot condiments brand of Smerc Food & Beverages, has raised a seed round led by Mumbai-based Prajay Advisors as well as Shivaan Ghai and Romil Ratra from Graviss Group.The company will use the funds to expand its product lines and presence in domestic and global markets through e-commerce marketplaces, quick commerce, and offline retail outlets. It also plans to establish an independent B2B (business-to-business) supply arm to cater to restaurants, hotels and cafes.Founded by Sagar Merchant, Arjun Panwar, Kaatil sells hot sauces, ketchups, and chilli oils made of Indian chillies.
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