PE-VC Fund Investments
Confectionery brand Oroos raises Rs.20-Cr led by Fireside Ventures
Economic Times Indian Retailer Oroos
Noida-based confectionery brand Oroos has raised INR 20 crore in a funding round led by Fireside Ventures. The round also saw participation from the State Bank of India (SBI) and a group of strategic angel investors, including Vikash Agarwalla (MD & Partner, BCG India), Sanjay Wali (COO, VST Industries), Praneet Gupta (Director at a Sovereign Wealth Fund), Porush Jain (Founder, Sportskeeda), and Chandan Deep (VC investor).Founded in 2025 by Raje Suneet Jain and Prashant Manral, Oroos aims to sell premium-quality packaged foods in Tier II and Tier III cities.The newly raised capital will be used to set up a fully automated manufacturing facility in Greater Noida and build Oroos’s distribution network across emerging towns and semi-urban markets.
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