D2C fitness brand Boldfit attracts cricketer KL Rahul as investor
Bengaluru-based direct-to-consumer fitness brand Boldfit has raised funding from Indian cricketer KL Rahul. With this, KL Rahul will also become a brand ambassador for the brand.Founded in 2018 by Pallav Bihani, Boldfit offers more than 400 products across categories including fitness equipment, yoga accessories, nutritional supplements and athleisure wear.
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