Private Equity Angel Investments
D2C fitness brand Boldfit attracts cricketer KL Rahul as investor
Source Inc42 (opens in a new tab)
Bengaluru-based direct-to-consumer fitness brand Boldfit has raised funding from Indian cricketer KL Rahul. With this, KL Rahul will also become a brand ambassador for the brand.Founded in 2018 by Pallav Bihani, Boldfit offers more than 400 products across categories including fitness equipment, yoga accessories, nutritional supplements and athleisure wear.