D2C personal care brands owner Onesto Labs raises $2.5 M from 72 Ventures, others

Onesto Labs, the Delhi-based parent company of direct-to-consumer personal care brands Chemist at Play and Bare Anatomy, has raised about USD 2.5 million in a funding round led by 72 Ventures, the family office of KKR India chairman Sanjay Nayar. Existing investors Sauce VC and Arihant Patni of Patni Family Office also participated in the fundraising, as did angel investors Ramakant Sharma (Livspace founder), Suhail Sameer (BharatPe CEO) and Rajeev Chitrabhanu (Magnetic founder). The fresh capital will be used for strengthening the company's R&D capabilities, hiring, and branding and marketing.