Private Equity PE-VC Fund Investments
Digital fashion platform Meta Fashion raises $400-K led by Lumikai
Source Meta Fashion (opens in a new tab)Indian Retailer (opens in a new tab)
Delhi-based digital fashion platform Meta Fashion has raised about USD 400,000 in a pre-seed funding round led by Lumikai. The round also saw participation from angel investors Big Bets, Akshat Rathee, and Pratham Mittal.Founded in 2022 by Arjun Goel, Meta Fashion develops digital fashion products for platforms such as Roblox, Fortnite, and ZEPETO. The company also operates a phygital direct-to-consumer line that converts virtual fashion products into physical merchandise. The platform uses styling and asset creation tools to improve product discovery, speed up content production, and increase conversion across virtual marketplaces.The new funds will be used to scale its virtual fashion operations, expand its original intellectual property game, GlamGirls, and strengthen its presence across user-generated content platforms.