PE-VC Fund Investments
Fashion-focused search engine Shoppin raises $3-M from Mixi Global, Info Edge
Gurugram-based fashion startup Shoppin has raised USD 3 million in its seed funding round. The investment came from Mixi Global Investments and existing investor Info Edge Ventures.Founded in 2024 by Shlok Bhartiya and Utsav Soi, shoppin' offers a multi-modal search engine that enables users to search for apparel using images, text prompts, and product descriptions to find suitable matches. The platform also provides virtual outfit try-ons and recommendations.The startup plans to use the new funds for expansion across the USA and other global markets, aiming to acquire over 1 million users within the next six months. It intends to invest significantly in US creator collaborations, Gen Z community programmes, and AI-driven product enhancements.
In Jan-25, Shoppin had attracted about USD 1 M from Infoedge.
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