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FMCG-focused e-commerce marketplace Meolaa raises $6-M led by General Catalyst

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Bengaluru-based e-commerce platform Meolaa has raised USD 6 million in a pre-Series A round led by General Catalyst, with participation from Claypond Capital, Colossa Ventures, Kunal Shah, Turbostart Global, and other existing investors.Founded in 2022 by Ishita Sawant, Meolaa offers a D2C (direct-to-consumer) sales platform for FMCG (fast-moving consumer goods) brands to sell their products and aims to bridge the gap between sustainability and lifestyle.The fresh funds will be used by the company for building AI infrastructure, accelerating new digital-first brand launches, and expanding its market presence. The firm also plans to expand into adjacent personal care categories.

In Apr-23 Meolaa had attracted about USD 1-M from MEMG Family Office.