High-protein foods seller FitFeast raises Rs.5.5 Cr led by IPV
Gurugram-based nutrition brand FitFeast has raised INR 5.5 crore (USD 642,000) in a seed funding round led by Inflection Point Ventures (IPV). The round also saw participation from Raghav Singhal (Swasthum Wellness), Santosh Govindaraju, and HSBC’s executives Abhishek Chopra and Aabhas Khanna. Cricketers Shane Watson and Axar Patel have joined the company as investors and brand ambassadors.The company will use the fresh capital to expand its digital presence and strengthen its distribution network, and launch new products.Founded in 2021 by Aditya Poddar, FitFeast sells high-protein flavoured snacks, shakes, dessert-inspired bars, and nut butters.
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