Influencer commerce startup Lehlah raises Rs.12.5 Cr led by Gruhas

Mumbai-headquartered influencer commerce startup Lehlah has raised INR 12.5 crore led by Nikhil Kamath’s Gruhas. Currently focused on fashion and beauty, Lehlah is expanding into home accessories and gadgets. It recently partnered with Flipkart to market a wider range of products, including homeware, kitchen appliances, and other household essentials.Lehlah is a social commerce platform that connects fashion creators, consumers, and brands, enabling creators to monetize their content by offering curated fashion recommendations with direct shoppable links.