InsurTech startup Vital attracts $3-M led by BLinC

Delhi-based Lifefront Cover Pvt Ltd, which operates insurance technology platform Vital, has raised USD 3 million (about INR 21.9 crore) led by BLinC Invest. Venture Catalyst, Survam Partners and several other angel investors also participated in the pre-series A round. The company was established in 2020 by former co-founder of Truly Madly Rahul Kumar and health insurance industry executive Jayan Mathews. Its direct-to-consumer (D2C) health insurance platform has co-developed the insurance cover with Care Health Insurance and has integrated with healthcare platforms like Mfine, Healthians, Thyrocare, 1Mg, BeatO, Fitterfly, Fitternity, Cult fit, and Betterlyf.