Private Equity

PE-VC Fund Investments

Mattress maker Sleep Company attracts Rs.480-Cr from Chrys, 360 One; Fireside part exits

Economic Times  

Mumbai-based direct-to-consumer (D2C) startup The Sleep Company has attracted INR 480 crore in an equal mix of primary and secondary funding, with ChrysCapital and 360 One Asset investing in the round. As part of the transaction, early backer Fireside Ventures made a partial exit through secondary share sales.Founded in 2019 by husband-wife duo Harshil Salot and Priyanka Salot, The Sleep Company sells products such as mattresses, pillows, bedding, cushions, office chairs, recliners, and sofas. It plans to deepen its presence in metro and tier-I cities while expanding in tier-II markets. The primary funds from the latest round will be used for hiring and retail expansion. The company plans to add 130-150 stores over the next two years, building on its current network of 160 stores across 47 cities.

Between Jun 2021 and Dec 2023, The Sleep Company had attracted about USD 51 M from Fireside Ventures, LogX Ventures, Alteria Capital, PremjiInvest, and others.