VC Fund Investments
Men's personal care brand Ustraa raises Rs.16.8 Cr led by Info Edge
Delhi-based direct-to-consumer (D2C) men s grooming brand Ustraa's parent Happily Unmarried has raised INR 16.8 crore (USD 2.1 million) from existing investors. Info Edge's subsidiary Startup Investments led the round with INR 7.5 crore while IIFL Seed ventures and Wipro Enterprises have put in INR 6.3 crore and INR 3 crore respectively in Happily Unmarried which owns Ustraa. Happily Unmarried offers grooming products for men under the brand name Ustraa. Besides selling through its own website, the company sells its products through e-commerce marketplaces as well as third-party retail outlets.
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