Angel Investments
Oatmeal brand GOAT Life raises Rs.1.6-Cr more
Kota-based GOAT Life has raised INR 1.6 crore in funding led by existing investor D2C Insider Super Angels, with participation from Consumer Collective by Atrium and other angel investors including Vikram Ahuja, Akash Gupta, Dhruv Kohli, Shiv Dhawan, Deep Bajaj (Sirona), Ayushi Khandelwal, Akhil Kansal (Founders of Anveshan), and Rashi Agarwal.Founded in 2023 by Yash Kalra, GOAT Life is a D2C healthy food brand offering protein-rich, high-fiber, spoon-free drinkable oatmeal. The new capital will be utilized for quick-commerce expansion on platforms such as Blinkit and Swiggy Instamart, influencer marketing, new flavor development, and scaling its supply chain.
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