PE Fund Investments

Personal care brand MCaffeine raises Rs.240-Cr from Paragon Partners, others

Economic Times  

Pep Technologies Pvt Ltd, which owns online personal care brand MCaffeine, has raised INR 240 crore led by Paragon Partners. Singularity Growth Opportunities Fund, Sharrp Ventures and existing investors Amicus Capital Partners and RPSG Capital Ventures also participated in the round. The startup is now valued at INR 1,000 crore. Founded by IIT alumni Tarun Sharma, Vikas Lachhwani, Vaishali Gupta, Mohit Jain and Saurabh Singhal, MCaffeine offers caffeinated personal care products for face, hair, body and lips. It started as a chain beauty salon company but pivoted to its current model in 2016. To date, Mcaffeine has raised a total of USD 40 million across three funding rounds.

From the Venture Intelligence PE-VC Deal Database:’ Between Jun-19 and Sep-20, MCaffeine had raised over USD 7.5 M from CESC Ventures,Telama Investments Family Office,Amicus Capital, Others. (Subscribers to the database can login to view the valuation, deal structuring and other transaction details.)

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