PE-VC Fund Investments
Skincare player FAE Beauty raises $2-M led by Spring Marketing Capital
FAE Beauty has raised INR 17 crore (USD 2 million), led by Spring Marketing Capital, with participation from existing investors Titan Capital Winners Fund and Arihant Patni, as well as angel investors.Founded by Karishma Kewalramani, a UC Berkeley graduate and trained makeup artist, FAE Beauty sells colour cosmetics tailored for Indian skin tones and undertones.The company intends to use the new capital to scale product innovation, introduce new face-focused categories, and broaden its distribution across direct-to-consumer channels, marketplaces, quick commerce platforms, and offline retail.
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