Social commerce startup Trell raises $45-M from Mirae, H&M, others
Bengaluru-based influencer-led social commerce platform Trell has raised USD 45 million (INR 335 crore approx.) in a series B funding round from Mirae Asset, H&M Group and LB Investments at a post-money valuation of USD 120 million. Existing backers also participated in the round, along with KTB Network, Samsung Ventures and Fosun RZ Capital. The round saw some early-stage investors sell stock worth USD 5 million. Trell will use the primary funds to strengthen its technology capabilities in regional languages, strengthen its supply chain, invest in influencer training and expand its team to 1,000 people from 400 in the next 12 months. The platform sells lifestyle products and its major customer base is in tier 2 and tier 3 cities. So far, the startup has raised more than USD 62 million, including the latest round.
From the Venture Intelligence PE-VC Deal Database: Between Jun-18 and Aug-20, Trell had raised over $17-M from Samsung Ventures, Fosun Group, KTB Ventures, Sequoia Capital India, WEH Ventures, Beenext, Sprout Venture Partners and others.
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