M&A

M&A

Iconix-Reliance JV in India to acquire British denim brand Lee Cooper's India rights

Mint  

Iconix Lifestyle India, an equal joint venture between Reliance Brands and Iconix Brand Group Inc, has announced the acquisition of IP rights in India of the iconic British brand Lee Cooper. Started in 1908, Lee Cooper, an original British denim brand, is a multi-category, dual-gender brand with a presence across 126 countries, retailing over 7,000 points of sale. Iconix Lifestyle India is a joint venture between Reliance Brands Limited (RBL), part of the retail arm of Reliance Industries, and Iconix Brand Group Inc. It owns 24 fashion and home brands from the Iconix portfolio for India, across fashion, lifestyle and home.