Ad-tech co SilverPush attracts Rs.95-Cr from JM Financial, others
The Private Equity unit of JM Financial has led an INR 95 crore investment in Gurugram-based Silveredge Technologies, which offers ad-tech services under the brand SilverPush. Ashish Kacholia, Mirabilis Investment Trust and Seven Hills Capital also participated in the funding. This marks the closing of the fourth investment by JM Financial India Growth Fund III. SilverPush provides advertising solutions to brands and media agencies using its proprietary AI platform. SilverPush has presence in over ten countries across South East Asia, Middle East, Africa, USA and India.Proceeds from the new investment will be used to accelerate global expansion plans of the company and to fund inorganic opportunities.
From the Venture Intelligence PE-VC Deal Database: Between Mar-14 and Feb-19, SilverPush had raised over USD 7.7 M from TA Ventures, M&S Partners, Chiratae Ventures, Others (Subscribers to the database can login to view the valuation, deal structuring and other transaction details.)
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