Agritech player Leads Connect raises Rs.500-Cr from FMCG major BL Agro
Noida-based agritech startup Leads Connect has raised INR 500 crore (USD 62.5 million) from FMCG major BL Agro Industries. BL Agro is expected to infuse funds over three years, eventually acquiring a controlling stake in Leads Connect. Founded in 2009 by Navneet Ravikar, Leads Connect is a full-stack agri-tech platform that offers data analysis and modelling, farm advisory, farm value chain solutions and financial services. The company will deploy the funding to shore up its tech stack and scale research in deep-tech and AI/ML domains. The capital will also be used to undertake mergers and acquisitions (M&As) as well as to expand its reach among farmers, cooperatives and farmer producer organisations (FPOs).
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