Private Equity

Liquidity Events

Beauty products e-tailer Purplle to buy Face Cosmetics

Economic Times  

E-commerce beauty platform Purplle is in talks to buy a controlling stake in Sequoia Capital-owned premium cosmetics and skincare brand Faces Cosmetics. Premium cosmetics player Lotus Herbals was also in talks to buy out a majority stake in Faces earlier but it didn't materialise. Last month, Purplle had raised INR 555 crore (USD 75 million) in a funding round led by private equity fund Kedaara Capital at an enterprise valuation of INR 4,662 crore.

From the Venture Intelligence PE-VC Deal Database: In Dec-2017, Faces Cosmetics had attracted $40-M from Sequoia Capital India (which included a buyout of the stake held by previous investor Everstone).