Angel Investments
Beauty products marketplace Vanity Wagon raises $2-M from existing investors
Delhi-based “clean beauty†marketplace Vanity Wagon has raised around USD 2 million in a pre-series A funding round co-led by Agility Ventures Partners and Lotus Herbals. The round, which now values the beauty products marketplace at USD 8 million, also saw participation from Inflection Point Ventures, Venture Catalysts, and HNIs. The e-commerce platform sells brands such as Arata, Face Rituals, Enn, Sadhev, The Momo's Co., Lotus Organics, among several others. The company has on-boarded over 350 brands on the portal, 15% of these are international labels. The startup will use the funds to invest in brand building, for expanding its private label portfolio, growing offline retail, and for technology and marketing and strategies. Vanity Wagon had raised USD 1 million in 2021 led by Inflection Point Ventures. The round also saw participation from Venture Catalysts, Lotus Herbals, existing investors Agility Ventures and a consortium of HNIs (advised by Instarto).
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