Creators' platform Plutus raises $280-K from Campus Fund, CIIE-IIM (A), others

Plutus, a Gurgaon-based platform for creators (promoted by Unicohub Private Limited), has raised a pre-seed round from Campus Fund and other investors including CIIE - IIM (Ahmedabad), Shruti (co-founder, ApnaKlub), and Alagu Periyannan (co-founder, Bluejeans). Founded in June 2021, Plutus is a platform equipped with a two-way flow of content via live rooms, group chats, creator-led games, integrated payments and analytics. The company will use the fresh funds to finance expansions across India and Southeast Asia as well as to facilitate new sets of launches in the hyper-casual games category.