PE Fund Investments

D2C jewellery brand Melorra in talks to raise $40-M From Axis AIF, Norwest

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D2C jewellery brand Melorra is in talks with a new set of investors to raise about USD 40 million at a valuation of about USD 400 million. The startup is in talks with a couple of foreign private equity companies, including Norwest Ventures, to lead the fresh round. The round will also see participation from Axis' Alternative Investment Fund and Capri Global. Melorra has previously received USD 12.5 million from Axis Growth Avenue, Capri Global, SRF Transnational Holdings, and Suchi Kothari – one of the early investors.

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