D2C sexual wellness platform MyMuse raises $1.2 M led by Saama Capital
MyMuse, a Mumbai-based direct-to-consumer (D2C) sexual wellness startup, has raised USD 1.2 million in a seed round of funding led by Saama Capital. Other participants in the round were Sauce VC, Whiteboard Capital, Mohit and Malika Sadanni, and Varun Sadana. The startup plans to use the raised funds to grow its team, introduce a range of innovative products, strengthen brand positioning, and expand distribution. MyMuse offers products such as body massagers, lubricants, oils, couple games, gift kits, and content. The company claims to have served more than 15,000 customers. Besides its website, the company also leverages third-party marketplaces for distribution.
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