E-commerce accelerator Assiduus Global raises $15-M from Pulsar Capital, others
Bengaluru-based “AI-powered cross-border e-commerce accelerator†Assiduus Global has raised USD 15 million in a Series A funding round led by Pulsar Capital with participation from 9Unicorns, Venture Catalysts, Strongher VC, Carlos Cashman (Founder of Thrasio), Rajan Navani (JetLine Group) and others. The funds will be used for enhancing technological architecture and business expansion across Europe and South-East Asia. Veda Corporate Advisors was the exclusive financial advisor to the company on the deal. Assiduus helps consumer brands launch, scale and grow globally across online channels. It offers companies actionable insights for launching new brands across categories and geographies while simultaneously helping them scale their existing brands.
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