Private Equity Liquidity Events
E-commerce firm Purplle acquires Indian arm of makeup brand Faces Canada
Source PTI (opens in a new tab)
Mumbai-based beauty e-commerce firm Purplle has acquired a 100% stake in Faces Cosmetics India, the Gurugram-based Indian arm of Canada-based cosmetics and skincare brand Faces. The acquisition adds international makeup product offerings to Purplle's portfolio.
Faces Canada entered the Indian market in 2009. Its products are manufactured in Italy, Germany and Turkey.
Company website ↗ (opens in a new tab)
From the Venture Intelligence PE-VC Deal Database: Between Dec-07 and Nov-19, Faces Cosmetics had attracted $50-M from Alteria Capital, Sequoia Capital India, and Everstone. (Subscribers to the database can login to view the valuation, deal structuring and other transaction details.)