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Godrej Consumer to invest Rs.100-Cr in Spring Marketing Capital fund

Economic Times  

Godrej Consumer Products (GCPL) will invest INR 100 crore to anchor Early Spring, an early-stage fund being set up by Spring Marketing Capital. The fund, with a corpus of INR 300 crore, will invest between INR 5 crore and INR 20 crore in companies from seed to pre-series A stages. GCPL will also offer its expertise and experience to help founders of early-stage consumer startups. Spring was founded by Raja Ganapathy, Arun Iyer, and Vineet Gupta. Its first fund of INR 150 crore continues to invest in companies at the Series-A level and beyond.