Home fragrance brand Phool raises $8-M led by Sixth Sense Ventures

Biomaterial and home fragrance startup Phool has raised USD 8 million in a Series A round led by Sixth Sense Ventures. The round also saw participation from existing investors actor Alia Bhatt and IAN fund. The firm plans to use the funds to scale up operations, expand into new opportunities and support its R&D efforts to scale up Fleather. Earlier, Phool.co had raised a seed round from IAN Fund, Social Alpha (FISE), Draper Richards Kaplan Foundation (San Francisco), and IIT Kanpur. The startup makes incense sticks from temple flowers. It has also developed a vegan alternative to animal leather material made from flowers called Fleather.