PE-VC Fund Investments
Ice cream brand FruBon raises funding from Sekhsaria Family Office, others
Jaipur-based Dev Milk Foods, the parent company of the consumer dairy and ice cream brand FruBon , has raised funding from Narotam Sekhsaria Family Office, Fireside Ventures (an existing investor) and a clutch of angel investors.Founded by D D Verma and led by Rahul Verma and Rohit Verma, FruBon launched commercially in 2017 and has developed a portfolio including ice creams, flavoured milk, paneer, ghee, lassi, chaach, and traditional dairy products with a presence in over 75 cities and towns across North India.The new funds will be used to expand distribution, strengthen the ice cream and value-added dairy portfolio, accelerate market expansion, scale manufacturing capabilities, and drive product innovation. The company also plans to expand its retail footprint and enhance production and cold chain infrastructure.
Between May 2022 and Sep 2025, FruBon had attracted about USD 13 M from Fireside Ventures, Pi Ventures and others.For FY25, FruBon had reported about INR 137 Cr in Operating Income and about INR 32 Cr in Net Loss.
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