Instant food brand Yu raises Rs.20-Cr from Ashish Kacholia, others
Gurugram-headquartered instant food brand Yu has raised INR 20 crore in a follow-on Series A round led by investor Ashish Kacholia and Asian Paints Promoter Group (Manish Choksi, Varun Vakil). The funds will be used to scale-up its manufacturing capacity to enter multiple product categories.Yu is available across over 6,500 stores and also online. It is also exported. The brand will look to consolidate its presence and set up a nationwide distribution network in the next year. It will also expand its presence in South Africa.Apart from Ashish Kacholia and Asian Paints Promoter Group (Manisha Choksi, Varun Vakil), Yu counts cricketer Hardik Pandya, Sameer Mehta (founder, Boat), Srikrishna Dwaram (Partner, True North Private Equity), Nikhil Srivastava (PAG Private Equity) and DPIITs Start Up India Seed Fund among its investors.
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