Lifestyle app for senior citizens Genwise raises $3.5 M led by Matrix Partners India

Delhi-based GenWise, which is developing a lifestyle app for the elderly, has raised USD 3.5 million in a seed round led by Matrix Partners India. The round saw participation from DBR Ventures (Family Office, Jagran Group) and Climber Capital, as well as angels Kunal Shah, Suhail Sameer, and Achal Mittal. The startup will use the funds to hire a team and facilitate the app's launch. Founded by Geetanshu Singla, Nehul Malhotra, and Rajat Jain in 2023, GenWise is a lifestyle application for the older generation to enrich their digital journeys. The app will have features, including a personal digital assistant, a streamlined digital passbook, timely reminders for medication, and engaging tools to socialise. It will also serve as a platform for younger family members to stay connected with their parents or elders.