VC Fund Investments

Marketing automation platform WebEngage raises $16-M led by SWC Global Fund

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Mumbai-based marketing automation platform WebEngage has raised INR 76.4 crore (INR 10 million) in its Series B round led by SWC Global Fund. The startup had raised around USD 6 million as the first tranche of Series B led by Singularity Ventures in June. SWC Global Fund led the round by investing INR 50 crore followed by existing investors IndiaQuotient and Blume Ventures who put INR 18 crore and INR 8 crore respectively. Sonali Patel and Kushal Jayesh Khandwala also joined the round with INR 20 lakh each. WebEngage provides marketing automation services to consumer internet companies.

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