VC Fund Investments
Marketing SaaS platform Zocket raises $3-M led by Kalaari Capital
Chennai-based marketing SaaS platform has raised USD 3M in their seed round of funding led by Kalaari Capital, with participation from Kettleborough VC. The company plans to use the proceeds to expand its product offering, improve brand building, bolster its team and launch its full-fledged AdTech solution to the SMBs. Zocket enables SMBs to promote their offerings across multiple digital platforms. The firm's proprietary tech stack combines about 150 variables to generate the best ad copy, visual design, and platform for an SMB. The algorithm generates a real-time visualization of any business' social profile based on business category, location, intended target audience profile, expected spend, and other such parameters.
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