Marketing-tech startup Hypergro raises Rs.7-Cr led by Silverneedle Ventures

Bengaluru-based marketing-tech startup Hypergro.ai has raised INR 7 crore in a seed round led by Silverneedle Ventures with participation from Huddle, TDV Partners, HME Ventures, Dholakia Ventures, FiiRE, and angel investors Arjun Vaidya, Ankit Kedia and Rajesh Sawhney. The funds will be used to hire talent in areas such as AI and machine learning, tech, product, sales and marketing. Founded in 2022 by Rituraj Biswas, Hypergro.ai claims to enhance brand revenue while reducing customer acquisition costs, and offers a streamlined approach to marketing.