VC Fund Investments
Rural vehicle marketplace Tractor Junction raises $5.7 M from Edge, Omnivore, others
Noida-based rural vehicles marketplace, Tractor Junction, has raised USD 5.7 million in a seed round co-led by Info Edge Ventures and Omnivore Partners. Existing investors, AgFunder GROW Impact Fund and Rockstart AgriFood Fund, also participated alongside angel investors, including Vikram Chopra and Mehul Agrawal - the co-founders of Cars24 - Vellayan Subbiah and Arun Venkatachalam from the Murugappa Group promoter family and Sanjiv Rangrass. Tractor Junction is a portal to buy, sell, finance, and insure new and used tractors, farm equipment, and rural commercial vehicles. It plans to use the new funding for talent acquisition, development of financial services, and launching physical stores for used tractor transactions across northern India. The company was founded in 2019 by Animesh Agarwal, Rajat Gupta, and Shivani Gupta. In December 2021, Tractor Junction acquired rival farm machinery portal TractorGuru.
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