Marketing-tech co Wondrlab acquires 51% in Salesforce consulting co Cymetrix

Mumbai-headquartered marketing technology startup Wondrlab has acquired a 51% stake in Mumbai- and San Francisco-based Cymetrix, a Salesforce consulting and data analytics company with operations in the US and India. The acquisition will help Wondrlab strengthen its customer transformation and technology capabilities. Cymetrix founders Sandip Chintawar and Prakash Kolhe will continue to lead the company.