M&A

M&A

VerSe acquires digital marketing solutions provider Valueleaf

Economic Times  

VerSe Innovation, the parent firm of online news aggregator DailyHunt and short-video platform Josh, has acquired Bengaluru-based digital marketing solutions firm Valueleaf Group in a cash-and-stock transaction.Valueleaf brings to the table 15 years of performance data. The firm has developed vertical-specific solutions like Buddy Loan for FSI, Whistle Feed for SMBs, and Share and Earn, which is a growth hack for digitally native companies to serve as lead engines in performance marketing.